Philadelphia, PA
- Get ready to raise a glass and a slice! Thursday, October 9th, marks International Pizza & Beer Day, and a delicious collaboration is brewing. Bitburger Premium Pils, recently hailed as one of Esquire’s "9 Best German Beers" of 2025, is partnering with Philadelphia's acclaimed Sally restaurant to offer a special pairing that celebrates this global culinary holiday. This initiative highlights the enduring appeal of the classic pizza and beer combination, now elevated with a touch of German brewing tradition and Philadelphian culinary artistry.
- Get ready to raise a glass and a slice! Thursday, October 9th, marks International Pizza & Beer Day, and a delicious collaboration is brewing. Bitburger Premium Pils, recently hailed as one of Esquire’s "9 Best German Beers" of 2025, is partnering with Philadelphia's acclaimed Sally restaurant to offer a special pairing that celebrates this global culinary holiday. This initiative highlights the enduring appeal of the classic pizza and beer combination, now elevated with a touch of German brewing tradition and Philadelphian culinary artistry.A Global Celebration: Pizza, Pilsner, and a Special Offer
From Monday, October 6th, through Thursday, October 9th, culinary enthusiasts can enjoy a limited-time special at Sally: a perfectly crafted personal-sized cheese pizza by Chef David Kupperberg, expertly paired with a crisp Bitburger Premium Pils, all for just $11. Understanding diverse preferences, the collaboration also includes Bitburger 0.0, a non-alcoholic option available at the same price, ensuring everyone can participate in the International Pizza & Beer Day festivities.
"A nice crisp pilsner is a great pairing with Pizza," states Nick Jannelli, General Manager at Sally. "We're excited to celebrate with such a fun collaboration." This sentiment underscores the natural synergy between the rich flavors of a wood-fired Pizza and the clean, refreshing profile of a premium pilsner.
Bitburger: A Legacy of German Brewing Excellence
Bitburger Brewery stands as a pillar of German brewing heritage. As Germany’s #1 poured draft beer, the brand boasts a remarkable 207-year history, having been continuously brewed in its hometown of Bitburg, Germany, since 1817. Still proudly family-owned, Bitburger's success is attributed to its uncompromising commitment to the highest quality, courage for technical innovations, and dedicated employees. Their recent recognition by Esquire further cements their status as a global leader in premium pilsners. The company also emphasizes responsible environmental practices, reflecting its deep roots and community focus.
Sally: A Philadelphia Culinary Destination
Hosting this special event is Sally, a celebrated Fitler Square hideaway in Philadelphia. Known for its exquisite wood-fired pizzas, inventive small plates, and a meticulously curated beverage program, Sally earned the prestigious title of "Best New Restaurant" from Philadelphia magazine’s Best of Philly® in 2021. Located at 2229 Spruce Street, Sally provides the perfect backdrop for this international culinary celebration, offering a warm and inviting atmosphere to enjoy exceptional food and drink.
This collaboration is a testament to the universal appeal of pizza and beer, offering a refined yet accessible way to celebrate International Pizza & Beer Day with a touch of authentic German quality and local Philadelphia flair. Don't miss this unique opportunity to experience a taste of Germany and Italy fused perfectly in the heart of Philly!
