MAGNOLIA, NJ – The popular Georgia-based chicken chain Zaxby's has officially opened its first-ever New Jersey location. Following a wave of Southern chicken brands expanding into the Garden State, Zaxby’s opened its doors this week in Magnolia, Camden County.
The New Jersey Flagship
The new restaurant in Magnolia, NJ, marks a significant milestone for the chain, introducing its signature "Chicken Fingerz" to New Jersey residents.
What to Expect at Zaxby’s
Founded in 1990, Zaxby’s has built a massive following in the South by focusing on chicken as a main course. The brand is particularly famous for:
- "Chicken Fingerz" and Wings: The core of the menu, served with a variety of bold sauces.
- The Zax Sauce: A signature condiment that is central to the Zaxby’s experience; the restaurant even offers a sauce sampler for those who want to try their full range of flavors.
- The "Z" Factor: In a quirky branding move, the restaurant spells many of its menu items with a "Z" (e.g., Zalads, Sandwich-z, and Fingerz).
- Community Focus: Zaxby’s mission emphasizes creating special moments for customers and adding "a bit of joy" to the daily dining experience.
A Growing Trend
The arrival of Zaxby’s in Magnolia follows the recent opening of the state’s first Bojangles, signaling a broader trend of popular Southern fast-casual brands establishing a presence in the Northeast.